This display pad, or patina pad, was designed as part of Berluti’s client experience enhancement project. The goal was to create a pad that embodies Berluti’s soul while showcasing its luxury quality. The pad features two sides, one lighter and one darker, allowing the retail team to choose the ideal surface depending on the product being presented. Despite its minimal design, it incorporates essential elements of Berluti’s DNA. The shoe form in the corners draws inspiration from a table at Berluti’s workshop, while the pin and fastener that hold the display are reminiscent of the iconic hardware used on Berluti’s bags. This elegant detail adds a touch of the brand’s signature craftsmanship to the presentation, enriching the client’s experience with subtle nods to Berluti’s heritage.